Search Engine Submissions Made Easy (Part I)
by Robin Nobles
One area of
search engine marketing that has changed dramatically over the years is
submissions. Submitting to the search engines used to be so complicated, with
having to choose between manual versus software submissions; only being able to
submit so many pages a day; having to be careful about oversubmitting; and the
list goes on.
Submissions used to be the worst part of the search engine optimization
process, at least for me.
Now, I can literally write this whole article in two words:
Yep, there you have it. If you want to take the headache out of submissions and
if you want to make things much easier for YOU, use pay inclusion!
It’s hard for someone like me to admit how powerful pay inclusion programs
are, because I’ve been in this “game” long enough to remember when everything
was free. So, moving into the pay realm has been a difficult thing to do.
However, the benefits of pay inclusion far outweigh the cost.
Benefits of Pay Inclusion
- Your pages are indexed much faster than submitting through free add URL or
waiting for the spiders to find the pages on their own.
- By using pay inclusion, your pages are getting outside of the 95%+ spam
that the engines say come through free add URL submissions.
- With pay inclusion, your pages are respidered on a very regular basis,
depending on the engine. For example, Inktomi and Fast respider their pay
inclusion pages every 48 hours.
- With pay inclusion, you never have to submit your pages again! As long as
you continue to use pay inclusion, your pages will continue to get respidered
based on each engine’s schedule.
- Because your pages are respidered on a regular basis without your doing
one single thing to initiate this action, you can make changes to your pages
today and begin to see the results of those changes within a week. If you
didn’t use pay inclusion, you may not see the results of the changes for a
month or two.
- If you use pay inclusion, you’re forming a “partnership” with the search
engines, which I personally feel is important and very beneficial. You’re now
outside of the realm of the millions of spammers, and that’s exactly where you
want to be.
- Most of the pay inclusion programs offer some sort of submission reports.
- Pay inclusion programs are ideal for dynamically generated sites.
Now that we’ve looked at the benefits of pay inclusion, let's create an
example to see how inexpensive it really is. Let’s say we have a brand new Web
site, and we have three main pages that we want to submit through pay inclusion.
Pay Inclusion Programs
(Provides secondary search results to engines such as MSN and HotBot)
Robin Nobles, Director of Training, Academy of Web Specialists,
(http://www.academywebspecialists.com) has trained several
thousand people in her online search engine marketing courses
(http://www.onlinewebtraining.com) and is the content provider
for (GRSeo) Search Engine Optimizer software (http://www.se-
optimizer.com). She also teaches 2-, 3-, and 5-day hands-on
search engine marketing workshops in locations across the globe
with Search Engine Workshops (http://www.searchengineworkshops.com).